Getting started with Tipoff
A ~350-word "Getting started with Tipoff" help-center article covering what Tipoff does, the 3-minute point-at-your-website onboarding, and the first three actions to take.
Tipoff is account intelligence for small GTM teams. It watches the open web for buying signals, figures out which accounts look like your best customers, enriches the right contacts without overspending, and shows you which companies are visiting your site. Everything runs through one place, so a demand-gen manager or founder can act on "who's in-market right now" without stitching five tools together. This guide gets you from zero to your first list of signals in about three minutes.
What Tipoff does
- Finds signals — job posts, filings, news, funding, and community activity that suggest a company is ready to buy.
- Tiers accounts — scores every company against your ICP "corpus" so you know who to work first.
- Enriches contacts — runs a cost-capped waterfall to fill in the people you need, and stops once it has enough.
- Reveals site visitors — identifies visiting companies (company-level, privacy-first) so warm accounts don't slip by.
- Connects your stack — pushes accounts, contacts, and signals to your CRM, sequencer, and Slack.
Usage is metered in Tipoff credits by capability, so heavier actions like enrichment draw more than a simple signal scan.
The 3-minute onboarding
- Point Tipoff at your website. Paste your homepage URL. Tipoff reads how you describe what you sell.
- Review the inferred ICP. From your site, Tipoff drafts an ideal-customer profile — industries, size, and the signals that matter. Adjust anything that looks off.
- See your first signals. Tipoff immediately returns scored accounts with a "why now" and a suggested angle for each.
That's it — no long setup, no manual segment building before you see value.
Your first three things to do
- Tune the ICP. Open the review queue and rate a handful of accounts up or down. A few minutes of feedback sharpens tiering fast.
- Connect one destination. Link your CRM, sequencer, or Slack so signals land where you already work.
- Turn on site reveal. Install the reveal snippet to start capturing which companies visit — one of the strongest, lowest-effort signals you have.
Related: See "Refining your ICP with the review queue," "Understanding Tipoff credits," and "Connecting your CRM and sequencer."